It's the Cooper in Cooper Complete that makes the DIFFERENCE Kenneth H. Cooper, MD, MPH, launched Cooper Complete in 1997, working with a team of physicians and scientists from leading universities to develop a line of vitamins and supplements to address weaknesses in many products on the market. For many years, Dr. Kenneth Cooper has promoted that 21st-century medicine should concentrate on proper weight, nutrition, exercise and supplementation. Cooper Complete's mission is to improve the quality and length of people's lives Daily Multi Vitamin and Mineral Supplement Plus Omega 3 Fish Oil Original 8 Tablet per day Multivitamin and 2 Softgel per day Omega 3 Physician Formulated You try to adhere to a healthy diet, but chances are, you’re not receiving the recommended amount of daily nutrients from your diet alone. In fact, a study by the Centers for Disease Control and Prevention (CDC) found only one out of every 10 adults meets the federal fruit or vegetable recommendations. “If every American ate between five to nine servings of fruit and vegetables a day we would not need additional vitamin supplementation,” says Dr. Kenneth Cooper. “Yet, the average American adult eats 3.1 servings of fruits and vegetables and the average teenager gets 1.6 servings. This leads to levels of vitamins in the blood becoming deficient and supplementation becomes necessary.” Helping people live healthy lives is at the center of everything Cooper Aerobics does. It's why Dr. Kenneth Cooper started making supplements in the first place, and why we will never offer a product that we don't believe will truly be beneficial. Omega 3 fatty acids are essential fats including EPA ((Eicosapentaenoic Acid) and DHA (Docosahexaenoic Acid) and are necessary for your cells to function properly. The only way to obtain omega 3 fatty acids is through your diet or by supplementation. Fish oil is a great source of omega 3, but unfortunately, most people don't consume enough of the right kinds of fish to provide enough of these vital omega 3 fatty acids. Good dietary sources of omega 3 fatty acids include cold-water (oily) fish such as salmon, mackerel, herring, sardines, lake trout and albacore tuna. Flaxseeds and walnuts also provide omega 3. The American Heart Association recommends eating at least two servings of fish each week. A serving is 3 1/2 ounces of cooked fish. Cooper Complete Omega 3 is in the superior triglyceride form, which is more easily absorbed by your body. The fish oil is ultra-purified with a touch of lemon flavor added with no fishy aftertaste or burps. Supplements Not Cures We want everyone to live a healthy life. A life that includes making good choices. That is why we don't promise that our products will make up for poor decisions-they are simply a part of practicing a balanced, healthy lifestyle. Physician Formulated Our products are based on research and formulated by physicians. There is no guessing or trend-following when it comes to our products, only science. Complete but Not Completed For over 20 years we have relied on research to continue to perfect our product formulations and make revisions to ensure we deliver the highest quality available. FAQ'S Q: Why do I need to take four tablets twice a day? A: Splitting the daily serving of eight tablets (four in the morning with breakfast and four in the evening with dinner) allows the body to maintain a sufficient level of water-soluble antioxidants. Q: Why isn’t calcium in Cooper Complete multivitamins? A: Calcium requirements are dependent upon both gender and age. Because Cooper Complete multivitamins are formulated for men and women, it was best to leave calcium out of the formula. Q: Do I need to refrigerate the Omega-3 product once I have opened the bottle? A: No, there is no need to refrigerate this product. Once you buy omega-3 supplements, whether you refrigerate or not, keep the bottle closed tightly and store out of direct sunlight and away from humid and warm environments. Q: Does this product taste fishy? Unlike some Omega-3 fish oils, Cooper Complete is burp-free with no fishy taste. FAQ'S Q: Why do I need to take four tablets twice a day? A: Splitting the daily serving of eight tablets (four in the morning with breakfast and four in the evening with dinner) allows the body to maintain a sufficient level of water-soluble antioxidants. Q: Why isn’t calcium in Cooper Complete multivitamins? A: Calcium requirements are dependent upon both gender and age. Because Cooper Complete multivitamins are formulated for men and women, it was best to leave calcium out of the formula. Q: Do I need to refrigerate the Omega-3 product once I have opened the bottle? A: No, there is no need to refrigerate this product. Once you buy omega-3 supplements, whether you refrigerate or not, keep the bottle closed tightly and store out of direct sunlight and away from humid and warm environments. Q: Does this product taste fishy? Unlike some Omega-3 fish oils, Cooper Complete is burp-free with no fishy taste.