Previous page MERINO WOOL SOME OF THE FINEST FOUND IN NATURE AND PRODUCE MATERIAL SO SOFT, DURABLE AND NATURALLY ODOR RESISTANT THAT THEY SURPASS SYNTHETICS First Lite strives to provide the best possible apparel for the hunter who demands nothing less. We design simple products that work for the tree stand, on the back forty or a nine-day expedition in the Brooks Range. We also fully understand that the passion of our customers and employees depends on the conservation of the world’s wildlife resources and the protection of our collective access to the wild places they inhabit. TOP SELLERS Visit the Store Q: What makes First Lite Merino the best? First Lite was the first company to engineer printed camouflage in 100% Merino wool. Our Merino is the highest quality wool available. Q: What if I have a product defect We take pride in our products and will stand behind their quality. We will replace any piece that's performance in the field has been compromised by manufacturer's defect for the practical lifespan of the garment. We work hard to take care of our customers so no matter how old your product is, give us a call. Q: What makes you better than others? Our strength as a company is authenticity. Next page